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   Satisfaction Research and Customer Perception Promotion
  

        As market competition intensifies, products become homogeneous, and price variations diminish. Corporate competition more and more focuses on customer-centered service. Customer satisfaction survey project is based on customer's perspective, to know what customer would say, what they want, and how they were satisfied, so as to find out what influence customer's satisfaction, thus continuously improve services. In this way, customer loyalty is improved, customer outflow is stopped, and competition is won. Loya is well experienced in satisfaction research, which includes mass customer satisfaction research, group customer satisfaction research, internet satisfaction research, internal employee satisfaction research, merchant middleman satisfaction research, product satisfaction research, terminal satisfaction research, etc.

Fine Insight CSAMS™
        With the developments of market competition and customer-care awareness, customers' demands are getting personalized and diversified, all along with these trends, customer-care qualities are more complicated to improve. To satisfy our customers, Loya has developed its unique customer perception promotion technique, and has built its own customer perception promotion brand --- Fine Insight CSAMS™. Loya independently developed the Fine Insight CSAMS™, it's a new type of customer satisfaction analysis system that combines service skill with customer attitude. It's radically different from traditional skill-oriented or research-oriented service management system. It's a breakthrough in the aspects of measurement criteria, service parameter, and management closed-loop. It's a software-integrated managing system. Some of Fine Insight CSAMS™'s research outcomes are adopted by some large scale service corporations, its efficiency and accuracy has greatly improved corporation's service competitive edge.

Group Housing™
        Because group customers’ service work involves multiple inter-related and complicated sections, it's a real challenge for these customers to change and improve their work. Loya Group Housing™ is a consulting tool developed to help group-customer's service managers to effectively modify their service and improve service capability. It helps managers improve analysis management-flow and support-flow, and systematically sort and diagnostic sub-operation systems such as service marketing, service monitoring, etc. In this way, they could accurately pinpoint the real problem, and sort out the key section. Group Housing™ is Loya's unique consulting tool, it has been in practice for many years, and has effectively helped many province or city mobile communication companies improve their work.